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    • Home
    • Listings
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    • Contact Earl
    • Meet Earl
    • Ultimate Service
    • Resources
      • Moving Checklist
      • Mortgage Calculator
      • Helpful Links
      • Community Information
      • FREE Home Buyers Guide
      • Statistics
      • Recommended Services
      • Glossary of Terms
      • FREE Home Evaluation
    • My Blog
  • Home
  • Listings
  • Buying
  • Selling
  • Contact Earl
  • Meet Earl
  • Ultimate Service
  • Resources
    • Moving Checklist
    • Mortgage Calculator
    • Helpful Links
    • Community Information
    • FREE Home Buyers Guide
    • Statistics
    • Recommended Services
    • Glossary of Terms
    • FREE Home Evaluation
  • My Blog

Selling your largest Asset

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Deciding to sell your home is a big decision

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FREE Market Evaluation - What's My Home Worth?


Buyers Are Looking for a Home Just Like Yours "Brochure"


Selling your home involves a lot of preparation and work. When you’re ready to sell it’s important to have an experienced real estate professional like us to handle the details involved in the successful sale of your home for top dollar.

I will provide you the guarantee detailed in our exclusive Coldwell Banker 22-point Seller Service Pledge.

As an experienced professional who has helped many St. Thomas residents sell their homes, I know how to handle every aspect of the sales process – from strategically marketing and showcasing your home to making sure everything’s signed, sealed and delivered by the closing date.

Providing you with comprehensive, high-quality listing service is my top priority. So when you decide to sell your home, please Contact Me and let's get started!

Earl Taylor - Broker Coldwell Banker Star Real Estate Real Estate in St Thomas

Buyers are looking for a home like yours

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Ultimate Service for Home Sellers

 I am committed to help you sell your property. I will provide you with the services as detailed in the following 21-point Ultimate Service for Sellers Pledge. I will listen to what’s important to you, and together we’ll develop a customized service plan that reflects your specific needs. This Ultimate Service for Home Sellers program guarantees our service performance and your satisfaction.

1. Competitive Market Analysis

We will provide you with a current  Competitive Market Analysis, and will assist  you in determining the most effective list  price for your property. 

2. Financing Alternatives 

We will show you various financing  alternatives for buyers of your property, and  discuss the likely impact of each alternative  for your sale.

3. Agency Alternatives 

We will review the alternatives for agency  representation that are available to  you and potential buyers – Designated  Representation, Seller Agency, Buyer  Agency, and  Disclosed Dual Agency – and  our representation of your interests in the  different agency relationships. 

4. Marketing Action Plan 

We will present to you for your approval  a customized Marketing Action Plan – a  formal written plan for marketing your  property, based on your needs and input.  This plan may include an open house, to be  conducted when appropriate and as agreed  to in advance with you.

5. Coldwell Banker Sign 

The Coldwell Banker brand has been a  trusted name since it was established in  1906. With your approval, we will place a  “For Sale” sign on your property to help  generate prospective buyers’ interest in  your property. 

6. Mass Marketing

We will review with you our comprehensive  mass marketing program designed  to generate buyer prospects for your  property. We will post your property  on the national Coldwell Banker Canada  website coldwellbanker.ca, to maximize  this potential of possible buyers for your  property. We can also discuss online  marketing support, social media, and more. 

7. Leveraging the  Coldwell Banker Network 

We will promote your property  on appropriate social media and  marketing channels to help market it to  prospective buyers. 

8. Promotion to Real Estate  Network

We will promote your property to other  reputable, professional brokers and sales  representatives in the area.

9. Multiple Listing Service

We will prepare a plan for your property  to appear in the local Multiple Listing  Service. The information will be submitted  by the date we have selected for the  property’s debut on the market to achieve  maximum impact. 

10. Property Promotion

We will create a marketing resource to  promote the details of your property  including specific highlights and photos  and/or video of your property. We will  email it to potential out-of-town prospects,  showcase it online and also offer it to  prospective buyers viewing your property. 

11. Direct Marketing

We will prepare promotional materials  regarding your property and arrange for  their distribution to target market areas to  attract potential buyers. 

12. Estimated Proceeds

We will furnish you with an estimate of the  proceeds you can expect from the sale of  your property. 

13. Home Enhancement

We will develop a plan to showcase your  property and enhance its ability to attract  buyers. We will discuss with you the  benefits of home staging and the options  available to you. 

14. Seller Disclosure

We will explain the benefits of providing a  written disclosure regarding the condition  of your property and, if applicable, will  present your disclosure to buyer prospects  to assist them in preparing an offer.

15. Marketing Activity Report 

We will provide you with regular Marketing  Activity Reports of competitive market  conditions, buyer activity and the actions  we have taken to market your property. 

16. Home Finding Process 

We will review with you the home-finding  process that buyers are most likely to  follow including financial qualifications,  property selection, financing options and  closing procedures. 

17. Qualifying Buyers

We will seek financial qualifying information  on all buyers submitting a purchase offer.  Our goal will be to pre-qualify or  pre-approve the buyer through a reputable  lender.

18. Negotiate Purchase Offers

We will review all purchase offers as they  are presented and we will negotiate on  your behalf to reach a purchase agreement  with terms that are favourable and  protective for you. 

19. Closing the Sale

We will monitor and inform you of the  progress of the transaction including  the satisfaction of all contingencies and  conditions during the entire transaction.

20. After-Sale Service 

We will contact you after the closing to  follow up on any remaining details or  service needs. 

21. Relocation Assistance 

We will provide you with details about our  relocation and referral services, which are  available to you at no cost, regardless of  where you are moving.

Putting clients first Earl Taylor - Broker Coldwell Banker Star Real Estate Real Estate in St Thomas

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