I am committed to help you acquire the property that’s right for you. I will provide you with the Services as detailed in the following 21-point Buyer Service Pledge. I will listen to what’s important to you, and together we’ll develop a customized service plan that reflects your specific needs. The Ultimate Service for Home Buyers program guarantees our service performance and your satisfaction.
1. Buyer Counselling Session
This meeting is key to learning about your needs, wants and goals. We’ll then do our homework to find the right property for you.
2. Buyer Agency Alternatives
We will share with you alternatives for agency representation that are available to you – Designated Representation, Buyer Brokerage, Seller Agency, and Disclosed Dual Agency – and our representation of your client interests in the different agency relationships.
3. Buyer Representation Agreement
We will present and explain to you the Buyer Representation Agreement and the special services and benefits it offers.
4. Home Buying Process
We will walk you through the home buying process and guide you through every step along the way.
5. Financial Pre-qualification
We will offer to arrange a pre-qualification or pre-approval appointment with a reputable lender to identify your range of affordability and to increase your negotiating strength.
6. Leveraging Our Network
We’re connected throughout the real estate world and will use our network of contacts to help find your property. Our goal is to show you properties, when possible, as they debut or before they hit the market.
7. Property Showing
We will show you properties that meet the criteria you have selected and offer a balanced view of each property.
8. Property Evaluation
We will discuss and review with you features of a property that may affect its current and future real estate value.
9. Property Inspections
We will recommend that you obtain a professional property inspection to address basic construction issues of the home, including electrical, insulation, and heating. We can provide contact information for inspectors, by request.
10. Property Disclosure
We will review with you all inspection reports and other documents pertaining to the condition of the property and answer all questions regarding physical defects of the property which are known to us.
11. Review of Written Seller Disclosure
We will thoroughly review with you any seller’s written disclosure statement to enable you to accept or specify the remedy for each fault disclosed. Remedies for any disclosed faults should be addressed in the offer to purchase.
12. Appraisal Contingency / Condition
We will explain to you the option of adding an appraisal condition to your offer to purchase. *
13. Estimate of Funds Required
We will provide you with a preliminary estimate of closing costs and down payment requirement anticipated in the transaction.
14. Offer Preparation
We will prepare a written offer on the property you choose to purchase, with terms and conditions approved by you.
15. Property Inspection Remedies
We will request in the offer to purchase that the seller remedy the items you specify after your review of the property inspection reports.
16. Negotiation Strategy
A key role in any purchase, we’re effective negotiators who will work hard to get the best price for you.
17. Offer Presentation
We will endeavour to present your purchase offer directly to the seller in the presence of the listing representative.
18. Walk-through
We will accompany you on a thorough walk-through of the property (if one is provided for in the sales contract) before closing and will assist you in dealing with any problems discovered during the walk-through.
19. Closing the Sale
We will monitor and inform you of the progress of the purchase agreement, including the satisfaction of all contingencies and conditions during the entire transaction.
20. After-Sale Service
We will contact you after the closing to follow up on remaining details or service needs.
21. Service Satisfaction Survey
We will provide you with a confidential survey for the evaluation of our services.
* Some Buyer Services are appropriate only when a Buyer Representation Agreement is in place.
I am committed to help you sell your property. I will provide you with the services as detailed in the following 21-point Ultimate Service for Sellers Pledge. I will listen to what’s important to you, and together we’ll develop a customized service plan that reflects your specific needs. This Ultimate Service for Home Sellers program guarantees our service performance and your satisfaction.
1. Competitive Market Analysis
We will provide you with a current Competitive Market Analysis, and will assist you in determining the most effective list price for your property.
2. Financing Alternatives
We will show you various financing alternatives for buyers of your property, and discuss the likely impact of each alternative for your sale.
3. Agency Alternatives
We will review the alternatives for agency representation that are available to you and potential buyers – Designated Representation, Seller Agency, Buyer Agency, and Disclosed Dual Agency – and our representation of your interests in the different agency relationships.
4. Marketing Action Plan
We will present to you for your approval a customized Marketing Action Plan – a formal written plan for marketing your property, based on your needs and input. This plan may include an open house, to be conducted when appropriate and as agreed to in advance with you.
5. Coldwell Banker Sign
The Coldwell Banker brand has been a trusted name since it was established in 1906. With your approval, we will place a “For Sale” sign on your property to help generate prospective buyers’ interest in your property.
6. Mass Marketing
We will review with you our comprehensive mass marketing program designed to generate buyer prospects for your property. We will post your property on the national Coldwell Banker Canada website coldwellbanker.ca, to maximize this potential of possible buyers for your property. We can also discuss online marketing support, social media, and more.
7. Leveraging the Coldwell Banker Network
We will promote your property on appropriate social media and marketing channels to help market it to prospective buyers.
8. Promotion to Real Estate Network
We will promote your property to other reputable, professional brokers and sales representatives in the area.
9. Multiple Listing Service
We will prepare a plan for your property to appear in the local Multiple Listing Service. The information will be submitted by the date we have selected for the property’s debut on the market to achieve maximum impact.
10. Property Promotion
We will create a marketing resource to promote the details of your property including specific highlights and photos and/or video of your property. We will email it to potential out-of-town prospects, showcase it online and also offer it to prospective buyers viewing your property.
11. Direct Marketing
We will prepare promotional materials regarding your property and arrange for their distribution to target market areas to attract potential buyers.
12. Estimated Proceeds
We will furnish you with an estimate of the proceeds you can expect from the sale of your property.
13. Home Enhancement
We will develop a plan to showcase your property and enhance its ability to attract buyers. We will discuss with you the benefits of home staging and the options available to you.
14. Seller Disclosure
We will explain the benefits of providing a written disclosure regarding the condition of your property and, if applicable, will present your disclosure to buyer prospects to assist them in preparing an offer.
15. Marketing Activity Report
We will provide you with regular Marketing Activity Reports of competitive market conditions, buyer activity and the actions we have taken to market your property.
16. Home Finding Process
We will review with you the home-finding process that buyers are most likely to follow including financial qualifications, property selection, financing options and closing procedures.
17. Qualifying Buyers
We will seek financial qualifying information on all buyers submitting a purchase offer. Our goal will be to pre-qualify or pre-approve the buyer through a reputable lender.
18. Negotiate Purchase Offers
We will review all purchase offers as they are presented and we will negotiate on your behalf to reach a purchase agreement with terms that are favourable and protective for you.
19. Closing the Sale
We will monitor and inform you of the progress of the transaction including the satisfaction of all contingencies and conditions during the entire transaction.
20. After-Sale Service
We will contact you after the closing to follow up on any remaining details or service needs.
21. Relocation Assistance
We will provide you with details about our relocation and referral services, which are available to you at no cost, regardless of where you are moving.
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